So I had a workshop planned last week, and I had been advertising for a while and I had 4 people signed up. The night before there was a stom and rain was forecast for the whole week. I wanted to cancel before people cancelled on me. Ever felt that way?
I turned up anyway and only one guy turned up. (Sidenote I’m feeling nervous about putting this story “out there”) I wanted to cancel, go home and re-plan for another day. Instead I had the time to really get more involved with this podcaster and his awesome idea. I can’t wait for him to release his podcast!!!
I got to understand what was tripping him up, what I need to explain in more detail and how to explain some concepts in better detail. The whole point of this is to share that what looked like a loss turned into a huge opportunity to share my love of podcast tech and planning and to get one more person on the road to launching.
When have you turned what looked like a loss into an opportunity?
Be a listener ⠀
If you want more interviews, if you want to be invited back. Begin with the end in mind.⠀
Just because the show covers your area of expertise it does not necessarily mean that you are a “good fit”. ⠀
That list you made yesterday listen to about 3-5 episodes OF EACH SHOW.
You need to get a good feel for the tone of the show and be honest with yourself about whether you are a good fit for it. ⠀
Next (I told you I was going to make these actionable ;-)⠀
Ask yourself the following, jot down the answers ⠀
Where and how can I add value to this show? ⠀
Why you chose this podcast?⠀
Why do you listen?⠀
What questions are asked here that you have the answer to?⠀
How can you help the listeners of this show? ⠀
What will the host and listeners gain from you? ⠀
Your focus should be on what you can bring to the table. Besides the fact you have a super fantastic offer to help people out of the fix they are in, remember you need to offer value first. ⠀
I’m not saying give away all the secrets in your filing cabinet!! But I am saying be prepared be generous with listeners you want to reach. ⠀
Questions? Comments? please book your obligation free discovery call. Tell me what you’d love to be interviewed about?