Finally. It is happening!! I am recording my podcast!! It’s all shiny and brand new!! Hang out the bunting and bake a cake!!!
This week I have spoken to four amazing women about: how they created their businesses, lessons they have learnt, fears they struggle with and what advice they can give to someone in the first 1-3 years of their business.
What fears hold you back when you think about creating your podcast?
Are you secretly struggling? What do you want to ask? Who would you love me to interview?
From the research I have done it seems that people are waiting from a year to 18 months before finally biting the bullet and starting their podcast.
Is that you?
I can tell you that it was me, I was happy to edit and advise but I was too scared to put myself out there.
I listen to a whole bunch of podcasts, but I felt that sometimes a route wasn’t followed or a conversation was at a surface level or that some people make freelancing and or owning your own business sound like a walk in the park.
Hint: It’s not.
So I have questions I want answered, I want to create a community that asks the questions that I do and is looking for support. The goal is to add value for the listener to be a resource.
When I speak to women who want to start their podcasts, the question I get a lot is “do you think it’s a good idea”?
My answer is almost always yes, as I know how scary it can be to put yourself out there, to be seen, to make your opinions known. So how can you grow your confidence muscles? I love affirmations. (There are some great podcasts to get you started if you can’t come up with your own). What I’m working on is a short course for you to crush negative thoughts and dig deep into your idea for a podcast. Do you know who you want to talk to? What you want to talk about and why you want to podcast? My 10day Podcast Inspo course will help you get there.
That’s what I have been working on here at Maven HQ (aka my desk)
I promise there will be a link soon. Keep checking back.
Has your emailing campaign and outreach paid off? Have you finally booked your first podcast interview? Great!! Where are you going to be when they call you? You hadn’t thought of that? It’s fine, zip through the infographic and learn what you can do to make this as successful as possible.
I’m going to let you in on a little secret, just because you record the interview, it doesn’t mean it will be released.
What can send your interview to the “not great” pile?
Podcasters are protective of their audiences time, so bear in mind that the selection process ends at the end of your interview. If the interview is a dud, it might go into the “didn’t work out pile”. This can have a lot of factors, perhaps there wasn’t a conection between you and the host, perhaps you were in a noisy place, or maybe you didn’t read the prep notes your host sent.
I say this alot but please, please, please make sure you are in a quiet place when you are being interviewed. Life happens but your spot at Starbucks during lunchtime is not ideal as there will be a lot of background noise.
I could go on for ages (wink, wink) but it’s easier for you to look at the infographic. Questions? Feel free to get in touch.
You will get the chance to tell people about who you are and what you do. Then make sure before the interview that you have one place to send them where they can find out what they want to know about you. If it’s your website great. No website yet? A landing page will do. Also make sure that you have some sort of “gift” offer for listeners.
Make sure it’s not fluff, if it’s a download make sure it is something that saves people time, teaches them something and that they might have been prepared to pay for.
Remember you want to create value!! Also your links will live in the show notes as well so make sure you have suitable working links.
Most hosts will also link to your social links in the shownotes as well. So make sure these are set up.
No long explanation for this one be on time. Put a reminder on your phone. Yes life does happen, but treat this as you would any other professional engagement. Full disclosure I was crap at this last month when I was interviewed and was a little fraught with things, but now I’m back on track.
The podcast will normally use the first minute to check levels and make sure you are comfortable, it is time well spent and neither of you want to be flustered and rushing to get everything in.
As much as possible try to be in a quiet room/office when you are being interviewed. Life in your household does not have to stop but can you sit in a room where you can’t hear loud traffic noises from outside, or your neighbours’ dog?
Ask kids and spouses to give you a little quiet time whilst you are being interviewed.
I don’t want this to be a lecture but please put your phone on SILENT!!!
P.S. Just so we are clear the picture is a perfect example of where you should not record.
If you are invited on a show and the interviewer sends you notes to read.Please read them. If they have sent some material to help you prepare please look at. A lot of work goes on in the background and it really helps if you are prepared.
You may have done a number of interviews in the past but each experience should be different; because no -one wants to listen to you give a carbon copy speech on 10 different shows. Please read the notes.